A gamification means that to gain users’ participation and efficiency by giving users continuous and voluntary motivation by reflecting the elements of game, game rules and system in our real life and products. In other words, it means a method to get ...
A gamification means that to gain users’ participation and efficiency by giving users continuous and voluntary motivation by reflecting the elements of game, game rules and system in our real life and products. In other words, it means a method to get the participation and efficiency of the user by giving the continuous and voluntary motivation of the user by reflecting the rule and system of the game in the real life and the product. In the first year of this study, we firstly analyzed the cases of gamification methods used in games, in order to develop the application method to the medical (rehabilitation / cognitive therapy), educational field, etc. In the second year of the research, we have been studying the design methodology of the gamification method that reflects the needs and characteristics of each area. In the third year of the research, we developed a general purpose of gamification methodology and designed / implemented a gamification management system.
First of all, to study the gamifiaction methods for various applications, We investigated how to stimulate intrinsic motivation through gaming experience in educational games. Through this, we propose an educational game design method that can be applied to learning contents which is inferior to game rules which are essential elements of the games. The development of history teaching methodology was also applied by applying these game elements.
We developed a game model using MDA game model and furthermore, we found that psychological factors, such as, encouragement and competition can be reinforced through elements of the game when applied within the game format. And moreover, We designed and implemented virtual reality and real space mapping technology for context-oriented educational contents. Through this research, it was confirmed that the virtual reality that the learner is mapped to the actual space can be cognitively connected with in the learning space.
We conducted a gamification research on the medical field and developed a game for prevention of dementia for the silver generation. Through this, it was possible to design a gamified visualization method to stimulate voluntary exercise.
Through the researches on how game characters in the augmented reality and the mixed reality should be designed, we explored how character design should be done in newly created game media. We have studied the design method of virtual reality contents using HMD which can realize the VR/AR. It is proposed that a methodology in future contents design by studying how game should be designed in the HMD, different from the traditional way of passing through the screen. In addition to contents design, we also studied the designing methodology of HMD-based game contents. Through this study, we are able to provide a better user experience as well as a visual design. Furthermore, through the analysis of serious games based on body movement which is expected to be widely used in AR/MR, we have proposed measures to lower the fatigue due to the use of the body by decreasing the inherent original action and action in game.
A study on gamification methods in various smart devices has also been conducted. Especially, through the solution research of the technical limit point during the game play in the new digital media, Smart Watch, we propose new gamification content design methodology for smart watch.
We also developed a serious game model in a home appliance store based on game elements. Through this study, it was confirmed that applying game elements to the marketing in the store can help improve customer involvement by providing more unique and enjoyable experience to customers. We could develop a gamification model by applying game elements in consumer purchase behavior.
n addition to the intrinsic research on the game which is mentioned above, the development of game ecosystem and value chain model was conducted to develop a game chain model for game ecosystem and game development. And we investigated how to prepare for the globalization of contemporary contents market by studying the function of media about popular culture propagation through the merits of the games. And furthermore, this study shows that the characters in the game contents can play an effective role in cultural development, leading to the research on the effect and value of the cultural transfer of game symbols in character design in game contents.